The holiday season is a time for joy and connection. For businesses, it’s also the most critical sales period of the year. As we head into the second half of 2025, now is the perfect time to start planning your holiday marketing campaigns to reach customers with special offers and promotions, especially if you run an e-commerce store on a platform like Shopify or WooCommerce.
Creating eye-catching holiday emails can be time-consuming. But don’t worry. There are several platforms for downloading free holiday email templates. These pre-designed templates provide a quick and easy way to create professional-looking emails that resonate with your audience. With a wide variety of templates available, you’re sure to find one that perfectly matches your brand identity and campaign goals.
Let’s get started to find the best platforms for free holiday email templates!
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Why Use Free Holiday Email Templates?
There are several compelling reasons to use free holiday email templates for your holiday marketing campaigns:
- Save Time and Resources: Crafting email campaigns from scratch can be a significant time investment. Free templates provide a starting point, allowing you to focus on customizing the content and imagery to align with your brand message.
- Boost Professionalism: Even if you have limited design experience, free holiday email templates can elevate the look and feel of your emails. These templates are professionally designed and incorporate best practices for email marketing.
- Increase Engagement: Eye-catching visuals and compelling copy are essential for capturing your audience’s attention and driving engagement. Free holiday email templates often feature festive designs and pre-written content that can serve as a strong foundation for your campaigns.
- Enhance Brand Consistency: Many free holiday email templates are customizable, allowing you to incorporate your brand colors, logos, and fonts. This ensures that your emails maintain a consistent brand identity and resonate with your target audience.
HubSpot

HubSpot is a comprehensive marketing automation platform that offers a variety of free holiday email templates. Their templates are professionally designed and feature a variety of festive themes and layouts. HubSpot’s drag-and-drop editor makes it easy to add your own content and images. When adding visuals, it’s important to follow best practices for SEO with images to ensure they are optimized for all viewers.
Key Features:
- Drag-and-drop editor
- Large library of free holiday email templates
- Responsive templates
- Easy customization
- Ability to add your own images and videos
Moosend

Moosend is an email marketing platform that offers a variety of free holiday email templates. Their templates are professionally designed and feature a variety of festive themes and layouts. It also provides a drag-and-drop editor, making it easy to customize your templates and add your own content.
Key Features:
- Drag-and-drop editor
- Large library of free holiday email templates
- Responsive templates
- Easy customization
- Ability to add your own images and videos
GetResponse

GetResponse is a comprehensive email marketing platform that offers a variety of free holiday email templates. Their templates are professionally designed and feature a variety of festive themes and layouts. GetResponse also provides a drag-and-drop editor, making it easy to customize your templates and add your own content.
Key Features:
- Drag-and-drop editor
- Large library of free holiday email templates
- Responsive templates
- Easy customization
- Ability to add your own images and videos
Campaign Monitor

Campaign Monitor is a popular email marketing platform that offers a variety of free resources, including a selection of free holiday email templates. These templates are designed to be responsive and customizable, so you can easily create a professional-looking email that matches your brand identity.
Key Features
- Free holiday email templates
- Responsive design
- Easy to customize
- Drag-and-drop editor
- Wide variety of templates to choose from
- Ability to segment your audience for targeted campaigns
Beefree

Beefree is another email marketing platform that offers a variety of free resources, including a library of holiday-themed email templates. Their templates are designed to be festive and eye-catching, and they come with a variety of features to help you create a beautiful email.
Key Features
- Free holiday email templates
- Festive and eye-catching designs
- Easy to customize
- Drag-and-drop editor
- AI assistant to help you craft the perfect message
- Collaboration features
- Integration with popular email service providers
MailChimp

MailChimp is a popular email marketing platform that offers a vast collection of free digital marketing templates, including a section specifically dedicated to free holiday email templates. Their templates boast professional designs and cater to a wide range of festive themes and layouts. MailChimp also provides a user-friendly drag-and-drop editor, making it easy to personalize these templates and integrate your unique content and branding.
Key Features:
- Extensive library of free holiday email templates
- Drag-and-drop editor for effortless customization
- Professionally designed templates with various festive themes and layouts
- Streamlined integration of your brand identity and content
- Free to use
Benchmark Email

Benchmark Email is an email marketing platform that provides a selection of free holiday email templates. Their templates are designed to be visually appealing and cover various holiday themes. Benchmark Email also offers a drag-and-drop editor for easy customization, allowing you to incorporate your branding and messaging.
Key Features:
- Assortment of free holiday email templates
- Drag-and-drop editor for straightforward customization
- Visually attractive templates with diverse holiday themes
- Ability to integrate your brand elements and messaging
Stripo

Stripo is a user-friendly email template builder that stands out for its extensive collection of free holiday email templates. These templates are designed with a focus on visual appeal and responsiveness, ensuring they render beautifully across various devices. Stripo empowers you to customize these templates effortlessly using their drag-and-drop editor, allowing you to incorporate your unique brand identity and content.
It’s best for freelancers and agencies who need advanced HTML control and the ability to create reusable custom modules. Its robust feature set helps you provide top-tier services and grow your freelance business.
Key Features:
- A user-friendly drag-and-drop interface to tailor them to your specific needs.
- A vast collection of festive themes and layouts to find the perfect template
- Automatically adjusting to ensure optimal viewing on desktops, tablets, and mobile devices.
- Seamlessly integrate your brand identity by incorporating your logos, color schemes, and unique content into the templates.
- Offers a significant selection of free holiday email templates
ActiveCampaign

ActiveCampaign is a comprehensive marketing automation platform that offers a valuable selection of free holiday email templates alongside its advanced marketing features. Their templates are professionally designed and encompass a variety of festive themes and layouts to suit your holiday campaign needs. While its drag-and-drop editor is excellent, advanced users who need to tweak code can even use external online HTML editors and paste it in.
Key Features:
- Personalize templates intuitively using the drag-and-drop editor.
- A collection of professionally designed templates featuring a variety of holiday themes.
- Automatically adjusting for optimal display on desktops, tablets, and mobile devices.
- Personalize the templates to reflect your brand identity.
- Explore the platform’s functionalities with a free trial before committing to a paid plan.
Tips for an Effective Holiday Email Campaign
- Plan Early: Start planning your campaigns in the summer or early fall. This gives you time to define your goals, segment your audience, and prepare your content.
- Segment Your Audience: Don’t send the same email to everyone. Segment your list based on past purchase history, location, or engagement level for more personalized and effective messages.
- Write Compelling Subject Lines: Your subject line is the first thing people see. Use emojis, create urgency (“24 hours left!”), and personalize where possible.
- Ensure Your Site is Ready: Your emails will drive traffic to your store. Make sure your site can handle the increase in visitors by choosing the best WordPress hosting you can afford.
FAQs
Q1: When should I start my holiday email marketing?
A1: It's best to start planning in Q3 (July-September). You should begin sending your first "early bird" holiday campaigns in late October or early November, with frequency increasing through Black Friday, Cyber Monday, and the weeks leading up to Christmas.
Q2: How can I make my holiday emails stand out in a crowded inbox?
A2: Use a compelling subject line, incorporate high-quality and festive visuals, offer a truly valuable discount or piece of content, and ensure your email is perfectly optimized for mobile viewing.
Q3: Are free email templates mobile-friendly?
A3: Yes, virtually all modern email templates from reputable platforms like those listed above are designed to be fully responsive. This means they will automatically adjust to look great on desktops, tablets, and smartphones.
Q4: Can I use my own images and branding in these templates?
A4: Absolutely. The main purpose of these templates is to provide a professional layout. All of them allow you to easily replace stock images with your own product photos and customize colors and fonts to match your brand.
In conclusion
In conclusion, the best platform for downloading free holiday email templates depends on your specific needs and preferences. Here’s a quick breakdown to help you choose:
- For the most extensive library of free templates: MailChimp and Stripo offer a vast collection of free holiday email templates with a wide range of festive themes and layouts.
- For user-friendly customization: HubSpot, Moosend, GetResponse, Campaign Monitor, and MailChimp all provide drag-and-drop editors that make it easy to personalize the templates and integrate your brand’s unique content.
- For a focus on visual appeal: Stripo, Beefree, and MailChimp offer templates designed with a focus on visual appeal and responsiveness, ensuring they render beautifully across various devices.
If you’re looking for a platform with a vast collection of free templates and a user-friendly drag-and-drop editor, then HubSpot, Moosend, GetResponse, Campaign Monitor, or MailChimp would all be good options.
If you prioritize visual appeal, then Stripo, Beefree, or MailChimp would be strong contenders.
Ultimately, the best way to decide is to try out a few different platforms and see which one you find the most user-friendly and has the templates that best suit your needs.
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